Terms of Service

1. Acceptance of Terms

By accessing and using the URBLAY platform, you accept and agree to be bound by the terms and provision of this agreement. If you do not agree to abide by the above, please do not use this service.

2. Account Use

You are responsible for maintaining the confidentiality of your account and password. You agree to accept responsibility for all activities that occur under your account. You must notify us immediately of any unauthorized use of your account. URBLAY platform will not be liable to you for any interruption or delay in access to the Site and your URBLAY user account, regardless of the cause.

Key responsibilities:

• Provide accurate and complete information
• Maintain security of your login credentials
• Use the platform in compliance with all applicable laws
• Not create multiple accounts for the same entity
• Report suspicious activity immediately

3. Creator Policy

Creators must comply with the following policies:

Content Standards:

• All content must be original or properly licensed
• Content must comply with platform community guidelines
• Disclosure of partnerships must follow FTC guidelines
• No misleading or false claims about products/services

4. Brand Responsibility

5. Payments

6. Refunds

7. Billing, Invoicing & Taxation

1. Authorization to Issue Invoices. By registering on and using the URBLAY platform, You (the “Influencer” / “Supplier”) hereby irrevocably authorize Urblay Info Serve (“URBLAY” or the “Platform”) to prepare, generate and issue invoices, receipts and related billing documents to Brands or other third parties on Your behalf in respect of Services provided by You through the Platform. Such authorization is given pursuant to Rule 46(f) of the Central Goods and Services Tax Rules, 2017 and any other applicable law, and shall include the right of URBLAY to electronically sign, timestamp, and deliver such invoices on Your behalf.
2. Content of Platform-Issued Invoice. Platform-issued invoices will prominently state that they are issued “on behalf of the Influencer” and will include the Influencer’s name, PAN, billing address and other details provided by You. Where You are GST-registered and have provided a valid GSTIN to URBLAY, Platform invoices will include applicable GST details. Where You are not GST-registered, Platform invoices will be issued as non-GST invoices and shall not carry any GST charge or GSTIN for the Influencer.
3. Influencer Representations & Obligations. You represent and warrant that: (a) the details You submit to URBLAY (including name, PAN, address and GSTIN, if any) are accurate and up-to-date; (b) You will notify URBLAY immediately of any change in your GST registration status or other tax particulars; and (c) You have the authority to grant this authorization and to permit URBLAY to issue invoices on Your behalf.
4. TDS, Withholding & Remittance. You acknowledge that payments processed through URBLAY may attract tax withholding obligations under applicable laws, including Section 194-O of the Income Tax Act. URBLAY may deduct or withhold taxes (including TDS) as required by law at the time of settlement and shall remit such withheld amounts to the relevant tax authorities. URBLAY will provide You and the Brand with appropriate withholding certificates or tax documentation as may be required under applicable law.
5. Platform Commission & GST. Any commission, facilitation fee or other charge levied by URBLAY for Platform services shall be invoiced by URBLAY separately. URBLAY’s invoices for its commission shall, where applicable, include GST and other taxes as required by law and the Brand (or Influencer, as applicable) may claim input tax credit only to the extent permitted by law.
6. Non-GST Influencers & Accounting Treatment. If You are not registered under GST, Platform will issue a non-GST invoice on Your behalf for Services rendered. Brands may retain such invoice as evidence of expense for accounting and tax purposes but shall not be entitled to claim input tax credit for amounts where no GST has been charged. URBLAY shall not charge or collect GST on behalf of an unregistered Influencer.
7. Record Keeping & Evidence. URBLAY may retain electronic copies of all invoices, consents, transaction data and related documents in its system. Such records shall be treated as adequate evidentiary records for the purposes of compliance with tax laws and audits. You agree that URBLAY’s electronic records and system-generated invoices are admissible for internal record-keeping and statutory compliance.
8. Indemnity. You shall indemnify and hold URBLAY harmless from and against any claims, liabilities, penalties or losses arising from any inaccurate information provided by You (including incorrect PAN, GSTIN, address or service description), Your failure to notify URBLAY of change in tax status, or any misrepresentation regarding your entitlement to receive payments. URBLAY shall notify You promptly of any third-party claim that may give rise to an indemnity obligation.
9. Revocation & Amendment. You may revoke the authorization in Section 1 only by providing written notice to URBLAY and completing such off-boarding steps as required by the Platform. Revocation will not affect invoices already issued or payments already processed prior to the effective date of revocation. URBLAY reserves the right to amend this clause from time to time; material changes will be notified to You and will become effective in accordance with the Platform’s change policy.
10. Electronic Execution & Consent. You agree that clicking an acceptance checkbox during onboarding, or otherwise electronically consenting to the Platform’s Terms of Service, constitutes a valid, binding and enforceable authorization for URBLAY to issue invoices on Your behalf and to perform the actions described in this clause in accordance with applicable electronic transaction laws.

8. Intellectual Property

9. Termination

10. Demo Disclaimer

Certain features, content, dashboards, Images, or data displayed on the URBLAY web or mobile application prior to user login are provided solely for demonstration purposes. This demo content is intended to illustrate the functionality and user experience of the platform. URBLAY makes no representation that such demo data reflects real users, actual campaigns, or authentic performance metrics. By using or accessing the platform, you acknowledge that you understand this distinction and agree not to rely on any pre-login content as factual or representative of actual service outcomes.

We will not be liable for any damages of any kind arising from the use of this site, including, but not limited to direct, indirect, incidental, punitive, and consequential damages.